Derek Helling

Derek Helling is a lead writer for PlayUSA and the manager of BetHer. He is a 2013 graduate of the University of Iowa and covers the intersections of sports with business and the law.

Posts by Derek Helling:

Connecticut Lottery To Use PlaySugarHouse Brand For CT Sports Betting

Connecticut Lottery, Rush Street To Employ PlaySugarHouse Sportsbook Branding

There is still much more unknown than firm when it comes to the future Connecticut Lottery sportsbook. A small ray of insight into what Connecticut sports betting will look like broke through the clouds of uncertainty Wednesday, though. It appears the CT Lottery, through its partnership with Rush Street Interactive, will employ the PlaySugarHouse brand […]
Read More